Eventually, SportPesa has debunked claims it intends to reduce on the sponsorship of local sports club as soon as they proceed with their operations.
Well, the company told in its interview that in contrast with reports in the media stating that it will only back several clubs on a need basis, the company is still committed to sports development and tries to have full sponsorship of its all previous agreements restarted.
Jean Kiarie, the Head of Communication told that SportPesa’s number one priority is to be cleared by the Betting Control as well as Licensing Board to have its license renewed just to enable them to resume full operations.
She told that they are going to review the business position pursuant to it and also determine the areas of sponsorships they are going to back. They are still committed to sports development in Kenya and they’ll try to have the sponsorship of all their previous agreements restarted.
Business Daily had told that the company that was a direct sponsor of the country’s Premier League was about to reduce the sponsorship reacting to a tussle with the Kenya Revenue Authorit.
Sportpesa turns out to be amid 27 betting companies whose licenses were canceled on grounds of tax evasion.
It has been reported that the company shells out Sh96 million every year on direct sponsorship of KPL as well as Sh55 million on AFC Leopards. Meanwhile, Gor Mahia obtains Sh65 million.
Furthermore, the company uncovered that deals with sports entities that cite unbearable business environment were canceled.
Prior to the cancellation of their license, KRA attempted to take Sh8.59 billion from Safaricom.